Local Legends campaign shines spotlight on local businesses

Published on 01 April 2025

Lismore City Council is excited to launch the ‘Local Legends’ campaign, inviting visitors to rediscover the region and show their support for the incredible businesses that give Lismore its unique charm.

In the wake of Tropical Cyclone Alfred, Lismore businesses have moved forward with incredible energy and optimism. This campaign celebrates their strength and highlights the inspiring stories of community spirit that continue to shape the region.

Lismore Mayor Steve Krieg highlighted the importance of supporting these local legends.

“This campaign is all about shining a spotlight on the local businesses that truly are the backbone of our community,” he said.

“We encourage everyone, locals and visitors alike, to get behind our local legends. Whether it’s grabbing a coffee, browsing local stores, booking a service or event or visiting for a day trip, every little bit helps in keeping Lismore’s business community strong and thriving.”

Karen Hirst, Lismore City Council's Destination Coordinator, emphasised the vital role these businesses play in the community.

"Lismore is home to a diverse mix of businesses, from boutique shops and dining experiences to vibrant galleries and those hosting unique local events. These businesses define the essence of our destination, creating the character and atmosphere that makes Lismore a welcoming and vibrant community," she said.

“Now is the perfect time to explore our stunning region, enjoy its natural beauty and support our local legends. Our hotels are welcoming guests, our businesses are buzzing and we’ve got some exciting events lined up.”

The ‘Local Legends’ campaign uses stunning visuals and storytelling to highlight Lismore’s iconic businesses and attractions. Promoted across social media platforms, it will target both regional and interstate audiences.

Lismore businesses are open and ready to welcome visitors. To discover what’s on in Lismore, and to explore the best shopping, dining and experiences, visit www.visitlismore.com.au or follow Visit Lismore on Facebook and Instagram.


Photo: Josh Giudice from Planet Music and Sarah Hobson from Little Polli and the Blackbird